Order to regulate the advertising business, maintaining the legitimate rights and interests of consumers and operators, Guangxi Lingui County Industrial and Commercial Bureau to carry out the medical, digital thermometer pharmaceutical advertising special rectification activities, with the majority of people living closely related to drugs, medical and other serious violations of false ads hit,clinical thermometer and achieved good results.
In campaigns, it had first to the advertising and medical, pharmaceutical operators publicity, ask them to be unapproved medical advertisements do not publish,ear thermometer on an approved advertising content distribution in strict accordance with approval to raise awareness of its specification ; Second, strict examination and approval procedures, to regulate their release behavior of suspected illegal content on the advertisers and the advertising order for rectification advertising units; third examination and routine inspections will focus on the combination of print ads from stores,digital blood pressure monitor two aspects of outdoor advertising focus on drugs to combat exaggerated treatment effects, the false propaganda of the offense.
Meanwhile, the council on drugs and medical devices focused advertising monitoring the situation, timely exposure of typical cases, strengthen the health care advertising market supervision and crack down on false advertising practices of medical care, and earnestly safeguard the legitimate rights and interests of consumer health and safety of patients.
Currently, the council sent out 120 times law enforcement officers, law enforcement vehicle 36 times, and deal with illegal medical, drug ads 3, confiscating more than 1,800 illegal copies of flyers, and detained 23 illegal health products box.