With the new year of health reform at the final deepening of the chain pharmacies feel the pressure.
"Parity" is no longer beautiful to the amnesty of Chain Drug Stores. China Development Research Center of Pharmaceutical Retail National retail pharmacy recently released a series of studies reported that, at the end of the relevant data show that China's pharmaceutical retail industry slowdownChina forehead thermometer , the rate dropped chain, sales growth slowed, the overall situation is not the retail pharmaceutical optimistic. China Pharmaceutical Enterprise Management Association in the China electronic thermometer manufacturer pharmaceutical distribution Matilda also read "five" plan, pointed out that the traditional retail pharmacy business model faced with severe challenges.
Chain pharmacies diversification trend is irreversible, home medical equipment has become a huge gap in the market coveted major pharmacies, "China medical thermometer fat."
Gap in the market to be feeding
Recently, the general advice is still released the "2011 China Medical Device Industry Forecast Analysis and Development Report," to "Twelve Five", namely in 2015, China's medical instrument and equipment market is expected to double, reaching 537 billion U.S. dollars, digital blood pressure monitor China's medical device industry compound annual growth rate will remain at 20% to 30%. Data show that in 2010 the country's total domestic sales of medical equipment is only 140 billion yuan, accounting for the domestic medical equipment market, 14% of total sales, while in foreign countries this proportion isdigital thermometer manufacturer generally 25%. This shows that China is still a huge home medical equipment product development space.
At the same time, digital thermometer as China began to move in high-income countries, and the acceleration of the aging population, demand and consumption structure of people's lives will be significant changes in the health services and self-care needs will increase substantially, home medical equipment market The gap is widening.
Chain pharmacy sales of home medical equipment, on the one hand want to diversify products to attract consumer attention, it also hopes to bring profit growth for the pharmacy. Industry policy is also encouraging the market for home medical equipment, pharmaceutical distribution industry, "second Five Year Plan" clearly stated: "to encourage pharmaceutical companies to carry out retail drug store, health products, medical equipment sales and diversified health services to meet the masses of self-drugs treatment, and many other needs. "It is reported that electronic blood pressure monitors, glucose meters, oxygen machine, Digital Therapy Machine, electronic thermometers, pedometers, and other home medical equipment sold in pharmacies in good condition.
As the largest chain of medical equipment, rehabilitation homes, chairman and president Bo Yu told reporters: "Overall, on the home medical equipment, domestic and foreign manufacturers account for a considerable market share, accounting for 40% more than the domestic manufacturers, abroad accounted for 5 percent more. specific to a particular category, there are differences between the two sides of the market share. "He explained:" For example, domestic and foreign manufacturers of wheelchair category comparable sales ratio, the oxygen machine-made large sales to , blood pressure monitors, glucose meters are mainly imported. "